Strategic + Tactical
Marketing Campaigns & Content
Highly skilled marketing professional with a background in technology, non-profits and regulated industries. Recognized for strong strategic thinking paired with the tactical project management and creative skills to deploy plans on time, on brand and on budget.
Skills and Experience
Go-to-market, new product/feature strategy development
Research, persona development, messaging and branding
Copywriting, content development, creative management
Developing and deploying tactical multi-channel marketing plans
Sales enablement, training and sales tool creation
Event management and support
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Product marketing, industry and solutions marketing strategy and content creation.
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Energy solutions content creation and copywriting.
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Event strategy and management.
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Customer research and journey mapping, customer marketing webinar series development and management.
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Future of Work San Francisco workshop development, communications planning and event management.
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Marketing curriculum development and video courseware production.
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Early stage messaging and pitch deck development.
What they say…
“Messaging drove the highest response rate ever achieved by the revenue generation team.”
“We return again and again to the branding work we did with Kristan.”
“Developed the right strategy to create 15% revenue growth.”
Contact
Want to talk about your project? Send me a note and I’ll get right back to you.